Experience The World`s Biggest `Back-To-School` Exhibition As Part Of Your Eid Celebrations

Concept Brands Trading, the leading organizer of mega events and carnivals in the UAE, with the support of Dubai Events and Promotions Establishment (DEPE), is all set to host the biggest ‘Back-to-School’ exhibition as part of the ‘Eid in Dubai’ festivities to celebrate Eid Al Fitr. The event will be held from September 9 to September 18, 2010 daily from 10 am to 10 pm at the Airport Expo, Dubai.

Commenting on the world’s biggest ‘Back-to-School’ exhibition promotions, Mr. Vijay Samyani, founder and managing director of Concept Brands Trading L.L.C. said, “The campaign ‘Eid in Dubai’ as a concept developed by the Government of Dubai has been a very successful campaign. I am pleased to announce our exclusive partnership with DEPE to organize the ‘Back-to-School’ promotions as part of the ‘Eid in Dubai’ campaign. We will be offering some of the world’s leading brands in stationery and school essentials.”

The ‘Back-to-School’ exhibition will offer top brands at discounted prices, giving consumers more value for their money. The brands showcased include 3M – Post it & Scotch, Touchmate, Shoemart and Pablosky, Kids perfumes like Bratz, Moxie, The Simpsons, Kunfu Panda and Indiana Zone and kids watches like Toywatch will exhibit at the event. As a bonus for the visitors, many will walk away with lucky draw prizes.

While the focus is on stationery, visitors can browse through a wide range of products such as laptops, computer accessories and books, with discounts of between 30 to 60 per cent.

Creating an exciting family experience, ‘Eid in Dubai’ is organized twice a year by the DEPE. The venue will be host to a massive funfair featuring numerous games and attraction for kids and families of various nationalities to come and celebrate the spirit of Eid while the children prepare for schools to re-open.

Airport Expo will be one of the many entertainment destinations planned as part ‘Eid in Dubai’.
 

Experience The Worlds Biggest Back-To-School Exhibition As Part Of Your Eid Celebrations

Concept Brands Trading, the leading organizer of mega events and carnivals in the UAE, with the support of Dubai Events and Promotions Establishment (DEPE), is all set to host the biggest ‘Back-to-School’ exhibition as part of the ‘Eid in Dubai’ festivities to celebrate Eid Al Fitr. The event will be held from September 9 to September 18, 2010 daily from 10 am to 10 pm at the Airport Expo, Dubai.

Commenting on the world’s biggest ‘Back-to-School’ exhibition promotions, Mr. Vijay Samyani, founder and managing director of Concept Brands Trading L.L.C. said, “The campaign ‘Eid in Dubai’ as a concept developed by the Government of Dubai has been a very successful campaign. I am pleased to announce our exclusive partnership with DEPE to organize the ‘Back-to-School’ promotions as part of the ‘Eid in Dubai’ campaign. We will be offering some of the world’s leading brands in stationery and school essentials.”

The ‘Back-to-School’ exhibition will offer top brands at discounted prices, giving consumers more value for their money. The brands showcased include 3M – Post it & Scotch, Touchmate, Shoemart and Pablosky, Kids perfumes like Bratz, Moxie, The Simpsons, Kunfu Panda and Indiana Zone and kids watches like Toywatch will exhibit at the event. As a bonus for the visitors, many will walk away with lucky draw prizes.

While the focus is on stationery, visitors can browse through a wide range of products such as laptops, computer accessories and books, with discounts of between 30 to 60 per cent.

Creating an exciting family experience, ‘Eid in Dubai’ is organized twice a year by the DEPE. The venue will be host to a massive funfair featuring numerous games and attraction for kids and families of various nationalities to come and celebrate the spirit of Eid while the children prepare for schools to re-open.

Airport Expo will be one of the many entertainment destinations planned as part ‘Eid in Dubai’.
 

’Eid In Dubai’ Readies To Organize Back-To-School Exhibition And Funfair At Airport Expo Dubai

Airport Expo Dubai is all set to host a back-to-school exhibition and a funfair as part of ‘Eid in Dubai’ festivities to mark Eid Al Fitr. Organised by the Dubai Events and Promotions Establishment (DEPE), ‘Eid in Dubai’ aims at bringing various resident nationalities together to celebrate Eid and the venue will be just one of many entertainment destinations planned as part of the occasion. In addition to the exhibition, DEPE is also putting up an extensive funfair featuring rides, games, and much more for children.

The back-to-school exhibition, organized by Concept Brands Trading, will be held from September 9th to September 18th between 10am and 10pm at the East Hall of the Expo. Some of the best known brands in school stationery such as Pelikan, Staedtler, 3M, and Touchmate will be part of the display. While the focus is on stationery, visitors can browse through a wide range of products such as laptops, computer accessories, uniforms, and books, with discounts of between 30 and 70%.

The Expo will also be the venue for a massive funfair at the Central Hall. Spread across a wide area, the funfair features rides, skill games, redemption games, a soft play area, an inflatable zone, and Play-Station zone. Aimed at attracting children and families and creating an exciting family experience, entrance to the funfair will be free and to celebrate the spirit of Eid, ride tickets will be priced reasonably.
 

DSF Office Prepares To Organize Region’s Longest Shopping Promotion This Summer

The Dubai Shopping Festival Office recently held a meeting with over 125 representatives of leading retail entities in Dubai to discuss and chalk out plans for shopping promotions being organized over the summer from June 1 to September. The initiative is the first and longest single shopping promotion to be held in the region, spanning four months.

The meeting was chaired by Laila Suhail, CEO of the DSF Office, and attended by Mohammed Shael Al Saadi, Head of Retail Registration at the Department of Economic Department (DED), Mohammed Hilal Al Marshoodi, Head of Compliance and Commercial Protection Division at DED, in addition to Suhaila Gobash, Events Manager of DSF Office, and other officials.

While welcoming the attendees, Laila Suhail thanked retailers in Dubai and highlighted the fact that their continuous support to Dubai Government initiatives had positioned Dubai as the fourth most dominant retail city in the world, according to a recent survey by CB Richard Ellis.

She further said that as an agency under the Department of Economic Development, the DSF Office was in a better position to reach out to retailers and provide tailor-made initiatives such as the promotion designed for the summer.

Emphasizing that the DSF Office was keen on supporting the retail sector, Laila said that as a first step, the four-month promotion would need retailers to only pay registration charges that were, in previous years, applicable to a two-month period during DSS. She added that such measures would be extremely productive for retailers to transfer cost-benefits to consumers.

Promotions and shopping deals in the coming months would be done through Dubai Summer Surprises, the Back-to-School season, Ramadan, and ‘Eid in Dubai’ (Eid Al Fitr), said Laila, adding that this initiative would be successful in propelling Dubai’s retail sector to new heights. She also stressed that apart from organizing the region’s longest shopping deals, DSF Office was looking at a benefit system that favoured both retailers and end users.

Retailers can look forward to numerous options to be part of the promotions with the ‘Surprising Deals’ package to be organized throughout Dubai Summer Surprises from June 11 to August 14, 2009. This will be followed by the ‘Back-to-School Season’ from August 9 to September 10, 2009. The third package is titled ‘Ramadan and Eid Al Fitr Offers’, running from August 9 to September 30, 2009. Retailers also have the option to organize raffle draws during the four-month period subject to approval from DSF Office.

During the meeting, Mohammed Shaed spoke about DED’s commitment to offering a wide range of services to retailers so as to organize promotions in a smooth manner and encouraged the attending retailers to provide suggestions to enhance cooperation between government entities and the retail sector.