Asateer Will Bring Back Arabian Traditions During Ramadan At Atlantis, The Palm

Atlantis, The Palm, the leading entertainment resort destination in the Middle East, will be honouring Ramadan with Asateer, a spectacular beachfront tent where guests will be able to enjoy evenings with family and friends in an ambience of time-honoured traditions. Asateer offers eight dedicated Majlis areas, prayer rooms and complimentary valet parking.

Overlooking the Arabian Gulf and The Palm, Asateer evokes sensations of nostalgia for the golden era of Arabia. Meaning ’myths’, Asateer provides an ambience filled with traditional activities, including card games, chess and backgammon. For a contemporary twist, each Majlis has a playstation and a large television. Throughout the stunning design and contemporary folkloric atmosphere of the tent, guests will be entertained by Oud and Tableh players playing timeless Arabic favourites.

“Last year, Asateer proved to be the ultimate place for family and friends during Ramadan,” commented Serge Zaalof, Chief Operating Officer, Atlantis, The Palm. “This Ramadan, we look forward to welcoming back the community to honour the Holy Month of Ramadan in Asateer with old favourites and new surprises throughout the tent.”

Guests can enjoy traditional Foul Moudammas and Balila stations, as well as a wide variety of Ramadan fresh juices such as: Jallab, Laban Ayran, Kamr Al Deen and Karkadeh. Guests will be impressed by the new signature dishes this year including Asateer Assorted Manakish, Asateer Kenafah and a Tahina fountain. In addition, guests will be able to enjoy new continental dishes during Suhour including the Asateer Beef Burger, calamari, a variety of Italian and Indian dishes and a mix of international desserts. Guests will also be dazzled as they watch traditional Arabic ice cream being prepared right before their eyes in such favourite flavours as pistachio and rose water. Tempting Arabic sweets such as Osmaliya with Ashta, Katayef and Znoud El Sit will also be on display.

Asateer will offer a traditional Iftar buffet to awaken the senses at AED 165 per person, inclusive of water and Ramadan juices. Children below the age of three years are admitted complimentary, while those children between three and 12 years of age are invited to enjoy Iftar at Asateer for AED 80 per person.

Suhour will be offered nightly from 9pm with an extensive a la carte menu offering classic favourites and new surprises, as well as fresh Ramadan juices. Set menus are also available for groups of 30 guests and above, starting at AED 165 per person.

Guests can also enjoy Iftar and Suhour at Levantine which offers a true taste of Arabia and a variety of cuisines from the region. The set menu can be enjoyed for AED 165 per person inclusive of Ramadan juices and soft beverages. The panoramic show kitchen and elegant atmosphere provides a perfect setting to break the fast.

Kaleidoscope, which features a primarily Mediterranean menu with North African and Indian speciality dishes, will also be offering traditional favourites alongside a range of international dishes. The interactive, open kitchens feature live cooking stations and an impressive Iftar buffet for just AED 185 per person. The restaurant offers an inviting environment that is perfect for families looking to spend Ramadan together.

Guests looking to extend their time at Atlantis can benefit from a special Ramadan package rate of AED 895¹ per room or AED 995¹ per room including Suhour for two. Those looking to enjoy Atlantis and Iftar for two can enjoy a rate of AED 1095¹. Iftar can be enjoyed in Asateer, Levantine or Kaleidoscope. Guests will enjoy unlimited complimentary access to Aquaventure, the region’s largest waterpark and The Lost Chambers, an underwater world, together with preferential rates to swim with Atlantis Dolphins at Dolphin Bay. In addition, younger guests can enjoy a complimentary afternoon session to the Kids Club or Club Rush for teens.

During Ramadan, The Avenues, a sophisticated retail promenade that features over two dozen shops featuring top names in fashion, design and local artistry, will remain open until midnight during weekdays and until 1am on weekends.

Club Rush, the ultimate hang out experience for teens, provides a perfect venue for them to chill out, recharge and make new friends, is offering special Ramadan activities. These include daily Henna sessions, daily family movies at 4pm, in addition to an Arabian Nights Themed Evening (once per week). The Atlantis Kids Club offers a daily supervised activity programme with a focus on adventure, fun and exploration through group play. This Ramadan, kids can enjoy henna/face painting, Ramadan inspired crafts and a daily family open house offered from 8:30pm – 10:30pm.

To create an unforgettable Ramadan experience Atlantis joins Emirates NBD, one of the leading banks in the Middle East, and Infiniti, the youngest luxury automotive brand in the world represented by Arabian Automobiles to create an unforgettable experience in Asateer.

“Customer convenience is a significant driving force at Emirates NBD, and we are constantly looking for partnership opportunities that will enable us to provide customers with greater value-added benefits,” said Saif Al Mansoori, Deputy Head Group Marketing and Branding, Emirates NBD. “This year, during the Holy Month of Ramadan, we are pleased to partner with Atlantis, The Palm and their preferred automobile partner Infiniti to offer customers special car loan packages. Visitors to the Asateer tent can avail of special auto loans from Emirates NBD to invest in a brand new Infiniti.”

“Following its launch last year, Asateer has become one of Dubai’s premium Ramadan venues thanks to its spectacular views back to The Palm and the Dubai shoreline, commented Michel Ayat, CEO of AW Rostamani “Arabian Automobiles Infiniti is delighted to partner with Asateer for the first time where we have worked to subtly integrate the Infiniti brand and give guests the opportunity to test drive the Infiniti product range during their evening’s experience. The notion of the ‘honoured guest’ is central to the Japanese culture of hospitality and we believe this provides a great synergy with the ambience of Asateer. We wish everyone Ramadan Kareem.”
 

du To Bring The Joy Of Ramadan To The Less Fortunate

Living the charitable spirit embodied by the Holy month of Ramadan, du, for the fourth consecutive year, will provide 80,000 nutritious, ready-to-go Iftar meals to the less fortunate this year, as compared to 70,000 last year. The initiative comes in line with the company’s corporate social responsibility efforts to give back to the UAE’s community by demonstrating the spirit of giving which is what the Holy Month is all about.

This year, for the first time, du offers its customers the chance of contributing by donating money from their du lines via SMS as well as donating time by registering as volunteers to help distribute meals to hundreds of people throughout the distribution points. In parallel there will be an internal money and time donation campaign open for its employees and a number of staff members including senior management are already registered as volunteers.

From the first night of Ramadan until the end of the Holy Month, the meal boxes will be distributed from three Mawaed Al Rahman (Iftar distribution points) locations, these being – next to Shaikh Khalifa Masjid in Abu Dhabi (near the fifth street), Nad Al Qusais Masjid in Dubai and Al Fisht Masjid near Salem bin Ali Al Owais in Al Fisht area in Sharjah.

Due to the warm weather, coolers will be installed around the distribution points and for those who decide to have their meals near the Masjid, seating and cooling arrangements are in place to ensure a pleasant experience while breaking the fast.

“Ramadan is a gift to Muslims where good deeds are rewarded by Allah (God) more than any other time in the year, and we want to bring a bit of joy to the less fortunate in the UAE. We’re very pleased to be able to distribute 80,000 meals this year, with which we hope to make a difference to people lives this Ramadan,” commented Hala Badri, Executive Vice President, Brand and Communications, du. “By opening the donation channels to our customers we’re hoping to encourage a sense of unity while offering the opportunity to perform a charitable deed, whether that means making a monetary contribution or participating in the rewarding task of handing out the meal boxes. If we achieve a good public response, we may be able to open a fourth location for Iftar meal distribution. We look forward to this being a healthy, blessed Ramadan for all.”

To donate, du customers need to simply SMS the word ‘Ramadan’ to 8000. They will then receive an SMS that includes a menu of amounts to donate and choose whether they would like to gift AED20, AED50, AED100, AED200.

Further details on the distribution points, please visit www.du.ae, or follow us on Facebook (fb.com/duandfriends) or Twitter (@dutweets, http://twitter.com/dutweets).

 

Bring In The Festive Colours Of New Year Into Your Home With Homes r Us

Light showers of rain, breezy afternoons in the gardens and lazy cool evenings – winter has officially hit the town. With the new season comes all the festivity and excitement of New Year. Welcoming the season with all the gusto and celebration is Homes r Us, the fastest growing home furniture and furnishings brand in the Middle East. The popular furniture brand brings its latest collection of modern assortments of furniture and furnishings to decorate your home.

Adding to the joy of shopping this New Year, Homes r Us has announced an amazing sale of up to 70 per cent off at all its stores in the UAE. The furniture brand gives a wonderful reason to revamp your home with the colors of the season while enjoying great discounts. The sale is currently ongoing at the Homes r Us stores across the UAE.

Speaking on the new range at Homes r Us for the season, Hameed Khawaja, Visual Merchandising Manager, Homes r Us, “At Homes r Us, we bring fresh, bright tones, and varied colors adding to the season’s gaiety. The furniture is trendy and can be expressed by using clean minimalist lines, cool tones and new modern styles with bold features. Homes r Us comes with unique concepts that bring a great zest and fervor of colorful and stylish designs.”

Helping you bring in a dash of colour into your home this season is Hameed Khawaja with some top tips and trends that one can use to bring in small changes into your home:

- In winter, warm and earthy tones become popular. Use of dark wood and leather is the right choice for the winter and autumn look, warm lighting and shades of terracotta when mixed with tans and plain neutral creams will be a perfect look for the home. Focus on earthy tones by mixing shades of cream and coffee.

- Getting one of the walls in the room painted instead of doing the whole room is a quick way to make a big change and it’s not costly as well, especially for those who are afraid or not comfortable using bold colors in the room.

- Always use a color wheel or a color chart to choose the right color for a room. Keeping in mind the difference between the warm and cool colors – the warm colors are reds, pinks, oranges, tans, terracotta’s yellow and yellow tinged- creams. The cool colors from the opposite side of the wheel are greens, aqua, blues, blue grays and violets. The perfect balance is to choose or mix the accent color from the opposite side of the wheel with your main color of the room. Study the amount and type of natural light received by a room and then use color to change the atmosphere and visual temperature.

- Adding pattern and design on the wall by using wall paper is another interesting way to make a fresh change to your home this season.

- Change of accessories in the room makes a big difference, such as a colorful rug, print art on the walls, adding colorful cushions on the sofa or on the bed. To add a little color to the setting, shades of peach, light butter yellow and a hint of greens used by mixing small accessories to the room.

- Changing curtains and adding a new design or color to your windows is another way of making a change without much of a fuss.

- Warm lighting and white pure candles gives this setting a calm yet elegant feel.

- An easy way to bring in constant change in the home is to use a neutral color on the walls, so a change in colourful accessories can be brought about without a major overhaul of the furniture.

- By throwing natural elements such as fire, wood, metal, bamboo, fur, jute and water, you can bring nature into your home and create a winter feel.

The new range at Homes r Us aspires to reverberate the warmth of sharing, caring and love in our lives. The decorative accessories with a mélange of exciting designs at Homes r Us is sure to take your breath away and give the new season a wonderful feeling of celebration and enjoyment.
 

The Expatwoman Education Fair On March 15th Will Bring Together A Breadth And Depth Of Educational Options For Parents And Students Alike

As the region’s leading English language website for women, education in the region is often a hot topic on the ExpatWoman.com website and Managing Director, Jane Drury, wants to help parents and students make informed decisions on all the educational options open to them- both locally and internationally.

“Parents are looking to learn more about school options available, be it Montessori versus traditional nursery, IB versus A levels, or local schools versus boarding or sixth-form college abroad. We are aiming, through this event to fill a big information gap about education,” says ExpatWoman founder, Jane Drury. ”When it comes to tertiary education, typically our children are set on a path to study in our own home countries,” Jane continues. “We tend to follow what we know but these young students are entering an entirely different world-economy and job market to our own experience, and we should all help them explore worldwide options- at least to be better informed of what is available. There are companies here specifically doing that, and helping with application processes.”

“In putting this event together, we have found a huge range of courses of study, both based in this region and represented here. There is so much out there for women looking to get back to work, to refresh old skills or pick up new ones. And for students the summer school and work experience options are tremendous. In the current economic climate, you cannot undervalue the importance of developing an interesting CV.”

The Education Fair is an informal afternoon and evening where adults and younger students can call in to pick up information and ask all those education-related questions in person.

Exhibitors at the Education Fair will cover everything from nursery schools to boarding schools, after school activities to adult learning, post- grad to women’s courses, colleges and universities and everything in between. There are over 40 confirmed participants including E-Zone, the Emirates Academy, Murdoch University, Jebel Ali Nursery, DUCTAC, DESC, Dubai College and many more.

ExpatWoman welcomes all interested parents, students and The Education Fair is being held on Tuesday, March 15th from 4pm till 9pm at the Grand Millennium Hotel, TECOM, Barsha. There is no need to book, entry is free entry and refreshments will be available.

 

EMI Music Arabia And Souq.com Bring Music To Ears Of Consumers

EMI Music, one of the world’s leading music companies, and Souq.com, the largest online marketplace in the UAE, have launched a brand new platform for customers to purchase music and related merchandise online. Consumers can now choose from a selection of over 6,000 albums on the ‘EMI Music Store’ on Souq.com. This is the first time such a large range of CDs has been made available online in the Middle East.

In the EMI Music Store, customers can browse at ease through EMI’s unrivalled catalogue, the most diverse and comprehensive available in the Middle East. It includes releases from EMI Music, Warner Music and Walt Disney Records, independent music labels distributed by EMI as well as EMI Music Arabia’s extensive roster of Arabic artists and music from the Middle East. EMI’s catalogue of local music is one of the richest and deepest in the region, including the finest compilations from the Arabic, Levant and Khaliji genres which have not previously been available to purchase online.

The EMI Music Store is Souq.com’s very first music store. The CDs and other merchandise from EMI will be delivered directly to the customers’ doorstep and with over five methods of payment available, including cash on delivery; each order will be delivered in a convenient, safe and timely manner.

Whether it’s the latest release hot off the charts, a limited edition box-set or a seminal catalogue album from your favourite artist, every genre of music, from classical to jazz heavy metal to funk and countless others is available in the EMI Music Store on Souq.com.

Abhijit Mitra, Chairman of EMI Music Arabia, said: “This partnership with Souq.com gives our artists a fantastic new platform to reach their fans in the region. The EMI Music Store on Souq.com brings music closer to consumers, giving them much greater choice in the way they discover, purchase and enjoy music and we’re very excited about its potential.”

“Souq.com has fast become a destination for customers who want a diverse product range, coupled with convenience and security at a competitive price,” said Ronaldo Mouchawar, CEO of Souq.com.

“Music lovers searching for their favourite tunes will find an exceptional catalogue on the EMI Music store; rare albums and collectors’ editions are now just a click away. For extra peace of mind, Souq.com’s ‘Safe Pay’ service guarantees customers secure transactions and an exceptional customer satisfaction policy,” concluded Mouchawar.

In addition to the music store, a range of merchandise will also be available through the ‘EMI Merchandise Store’ such as the popular Pacha brand from Ibiza with its range of designer headsets, speakers, and related accessories.

The EMI Music Store and EMI Merchandise Store on Souq.com is now live and is currently available to consumers in the UAE. Further expansion across the Middle East is expected throughout 2011. To find the EMI Music Store online please visit: www.Souq.com/EMImusicstore or www.Souq.com/EMImerchandisestore.

 

Bring In The Festive Colours Of New Year Into Your Home With Homes r Us

Light showers of rain, breezy afternoons in the gardens and lazy cool evenings – winter has officially hit the town. With the new season comes all the festivity and excitement of New Year. Welcoming the season with all the gusto and celebration is Homes r Us, the fastest growing home furniture and furnishings brand in the Middle East. The popular furniture brand brings its latest collection of modern assortments of furniture and furnishings to decorate your home.

Adding to the joy of shopping this New Year, Homes r Us has announced an amazing sale of up to 70 per cent off at all its stores in the UAE. The furniture brand gives a wonderful reason to revamp your home with the colors of the season while enjoying great discounts. The sale is currently ongoing at the Homes r Us stores across the UAE.

Speaking on the new range at Homes r Us for the season, Hameed Khawaja, Visual Merchandising Manager, Homes r Us, “At Homes r Us, we bring fresh, bright tones, and varied colors adding to the season’s gaiety. The furniture is trendy and can be expressed by using clean minimalist lines, cool tones and new modern styles with bold features. Homes r Us comes with unique concepts that bring a great zest and fervor of colorful and stylish designs.”

Helping you bring in a dash of colour into your home this season is Hameed Khawaja with some top tips and trends that one can use to bring in small changes into your home:

- In winter, warm and earthy tones become popular. Use of dark wood and leather is the right choice for the winter and autumn look, warm lighting and shades of terracotta when mixed with tans and plain neutral creams will be a perfect look for the home. Focus on earthy tones by mixing shades of cream and coffee.
– Getting one of the walls in the room painted instead of doing the whole room is a quick way to make a big change and it’s not costly as well, especially for those who are afraid or not comfortable using bold colors in the room.
– Always use a color wheel or a color chart to choose the right color for a room. Keeping in mind the difference between the warm and cool colors – the warm colors are reds, pinks, oranges, tans, terracotta’s yellow and yellow tinged- creams. The cool colors from the opposite side of the wheel are greens, aqua, blues, blue grays and violets. The perfect balance is to choose or mix the accent color from the opposite side of the wheel with your main color of the room. Study the amount and type of natural light received by a room and then use color to change the atmosphere and visual temperature.
– Adding pattern and design on the wall by using wall paper is another interesting way to make a fresh change to your home this season.
– Change of accessories in the room makes a big difference, such as a colorful rug, print art on the walls, adding colorful cushions on the sofa or on the bed. To add a little color to the setting, shades of peach, light butter yellow and a hint of greens used by mixing small accessories to the room.
– Changing curtains and adding a new design or color to your windows is another way of making a change without much of a fuss.
– Warm lighting and white pure candles gives this setting a calm yet elegant feel.
– An easy way to bring in constant change in the home is to use a neutral color on the walls, so a change in colourful accessories can be brought about without a major overhaul of the furniture.
– By throwing natural elements such as fire, wood, metal, bamboo, fur, jute and water, you can bring nature into your home and create a winter feel.

The new range at Homes r Us aspires to reverberate the warmth of sharing, caring and love in our lives. The decorative accessories with a mélange of exciting designs at Homes r Us is sure to take your breath away and give the new season a wonderful feeling of celebration and enjoyment.

’Walk-Around Clowns’ Bring On The Smiles At Al Bustan Centre & Residence This DSS 2010!

Walk-Around Clowns’ brought on the smiles this week among visitors and guests, as part of the DSS 2010 celebrations taking place at Al Bustan Centre & Residence, the deluxe property which offers world-class services and facilities in the city. Dressed in bright, colourful attire and wigs, with comical, painted faces, these cheerful characters happily mingled with both young and old, blowing balloons and creating shapes from balloons much to the amusement of their young and avidly keen new fans.

Al Bustan Centre & Residence is one of the most popular outlets in the city, providing the comfort and convenience of a home in a five-star hotel ambience. The property is ideally located in the heart of the city and very close to the Dubai International Airport, offering a unique and discreet setting that is ideal for the business traveler as well as the entire family. It is support sponsor of the ongoing DSS 2010 which started on June 17th and will run until August 7, 2010.

Moussa El Hayek, Chief Operating Officer, Al Bustan Centre & Residence, said: “We at Al Bustan Centre & Residence are extremely happy with the tremendous response to the DSS 2010 celebrations at our property. The Walk-Around Clowns activity generated much excitement among youngsters and adults as it incorporated a creative activity such as forming balloon shapes. We take the opportunity to welcome one and all to our property and take advantage of the special DSS 2010 promotions and the events we have planned this summer.”

A family oriented centre, Al Bustan Centre & Residence offers parents the option of shopping while their children could have fun at the Fantasy Kingdom, an indoor amusement center spread over 24,000 sq. ft. on the ground floor. Completely devoted to the entertainment needs of the entire family it is categorized in the industry as a family entertainment center and is a safe play haven that holds all kinds of entertainment for the whole family.

Al Bustan & Residence is equally known for its fitness centre – Hotel Apartments’ Health Club which has two gymnasiums (separate for men & women) with the finest gym equipment, steam, sauna, swimming pool and two tennis courts. Besides these excellent facilities, it also provides personal training where you can learn techniques to suit your own requirements and enable you to adapt to your personal needs.

It also offers a delectable array of mouthwatering cuisine at its many outlets which include Fountain Café & Restaurant, a contemporary fine dining restaurant which serves International Buffet for breakfast, lunch and dinner, its popular food court serving Indian, Italian, Mexican, Arabic and Oriental dishes, its Juice Counter which offers cool delights for summer and at its Pastry Shop which offers scrumptious delicacies as well as The Manakish & Barbecue outlets.
 

’Walk-Around Clowns’ Bring On The Smiles At Al Bustan Centre & Residence This DSS 2010!

Walk-Around Clowns’ brought on the smiles this week among visitors and guests, as part of the DSS 2010 celebrations taking place at Al Bustan Centre & Residence, the deluxe property which offers world-class services and facilities in the city. Dressed in bright, colourful attire and wigs, with comical, painted faces, these cheerful characters happily mingled with both young and old, blowing balloons and creating shapes from balloons much to the amusement of their young and avidly keen new fans.

Al Bustan Centre & Residence is one of the most popular outlets in the city, providing the comfort and convenience of a home in a five-star hotel ambience. The property is ideally located in the heart of the city and very close to the Dubai International Airport, offering a unique and discreet setting that is ideal for the business traveler as well as the entire family. It is support sponsor of the ongoing DSS 2010 which started on June 17th and will run until August 7, 2010.

Moussa El Hayek, Chief Operating Officer, Al Bustan Centre & Residence, said: “We at Al Bustan Centre & Residence are extremely happy with the tremendous response to the DSS 2010 celebrations at our property. The Walk-Around Clowns activity generated much excitement among youngsters and adults as it incorporated a creative activity such as forming balloon shapes. We take the opportunity to welcome one and all to our property and take advantage of the special DSS 2010 promotions and the events we have planned this summer.”

A family oriented centre, Al Bustan Centre & Residence offers parents the option of shopping while their children could have fun at the Fantasy Kingdom, an indoor amusement center spread over 24,000 sq. ft. on the ground floor. Completely devoted to the entertainment needs of the entire family it is categorized in the industry as a family entertainment center and is a safe play haven that holds all kinds of entertainment for the whole family.

Al Bustan & Residence is equally known for its fitness centre – Hotel Apartments’ Health Club which has two gymnasiums (separate for men & women) with the finest gym equipment, steam, sauna, swimming pool and two tennis courts. Besides these excellent facilities, it also provides personal training where you can learn techniques to suit your own requirements and enable you to adapt to your personal needs.

It also offers a delectable array of mouthwatering cuisine at its many outlets which include Fountain Café & Restaurant, a contemporary fine dining restaurant which serves International Buffet for breakfast, lunch and dinner, its popular food court serving Indian, Italian, Mexican, Arabic and Oriental dishes, its Juice Counter which offers cool delights for summer and at its Pastry Shop which offers scrumptious delicacies as well as The Manakish & Barbecue outlets.
 

Hospital Build Exhibitors Bring Infection Control Solutions To The UAE

During the last decade, the healthcare industry has recognised that the physical environment of a hospital or clinic is an important resource that can affect all patients. A first-rate healing environment will emphasise excellent clinical quality and one of the most important principles is to create a safe and comfortable environment that meets the patient’s needs. At the Hospital Build Middle East Exhibition & Congress, currently under way in Dubai, industry experts in the field of healthcare facilities engage in detailed discussion of how such an environment can be created at the healthcare facilities in the Middle East.

The construction, operation and management of a new hospital involves a great deal of planning. Cooperation with a multitude of companies, ranging from furniture designers to caterers, is essential. Maintaining a safe environment in hospitals depends not only on the infrastructure, but also the fittings, equipment and materials that are used on the premises. Hospital Build Middle East brings together the entire spectrum of suppliers, manufacturers and designers who can help create a controlled, safe environment were patients can receive treatment.

Nurture, by Steelcase, is a US-based company that uses research driven design and a holistic approach to provide furniture for use in healthcare facilities. In the GCC region, Nurture has engaged in a strategic alliance with Emitac Healthcare Group to provide healthcare solutions to the United Arab Emirates and the wider Middle East region.

“Nurture is using Hospital Build to raise awareness about evidence based design, sustainability and infection control for healthcare in the Middle East. There is a large contingent of design firms at this exhibition and we need to be here to support them and their projects,” said Abdul R Mokayed, Sales Manager – Healthcare Middle East.

“Infection control is a big consideration for any company engaged in producing furniture for healthcare facilities as the closer you get the patient in a hospital environment, the more vital this becomes. At Nurture, we try to limit the amount of seams we use in our upholstery, and use vapour barriers and acrylic surfaces, among other things, to minimise the risk of infection.”

“Nurture has a bold vision to shape and improve the future of healthcare delivery. We concentrate on space and environments and how products within those environments can help make them more comfortable, more efficient and more conducive to the healing process,” said Kyle Williams, Nurture’s Vice President and General Manager.

Graboplast Rt. is also exhibiting at Hospital Build for the first time. This Hungarian floor covering manufacturer specialises in anti-bacterial contract floor covering for hospitals using nano-silver and nanotechnology to eliminate bacteria from the surface of the floor.

Irma Toth, Export Manager, Graboplast, explains: “Hospital construction in the Middle East is expanding rapidly and we feel our product has a place in this growing market. Infection control is a fundamental consideration in hospital design and our use of nano-titandioxide and silver particles eliminates 99 per cent of viral bacteria from hospital floors, significantly reducing the incidence of hospital bugs such as MRSA and vancomycin-resistant enterococci (VRE) bacteria.”

Hospital Build Middle East 2010 plays host to a number of other companies specialising in infection control technologies and products. These include industry front-runners such as Berkvens (partner of Buhindi International), Responsive Industries Limited, Method Enterprise and Vescom Dubai producing a range of products including flooring, doors and frames, stainless steel fittings, upholstery and wall coverings that have in-built anti-bacterial or anti-viral properties, or are designed specifically to reduce infection.

Running alongside the Hospital Build Middle East exhibition is a multi-disciplinary congress consisting of eight leading conferences and is designed as an educational platform for senior managers and decision makers at healthcare facilities. The conference program will address healthcare technology applications, hospital build & design, facilities management, investment & finance, human resources in healthcare, healthcare marketing, workflow management, quality, standards and accreditation, and leaders in healthcare.

Organised by IIR Middle East, the team behind Arab Health, the three-day Hospital Build Middle East Exhibition & Congress will continue on 3 June, 2010, from 10.00am to 6.00pm. Trade visitors have unlimited access to the exhibition, and may register their participation any time during the event.

For further information about Hospital Build 2010, please visit www.hospitalbuild-me.com or call +971 4 336 5161.
 

Oasis Centre Partners With LG Electronics To Bring Live Football Action From South Africa

Oasis Centre, renowned retail destination for mid-range to luxury and premium shopping experience, in partnership with LG Electronics, a global leader and technology innovator in the flat panel display and audio-video devices market, kicked-off the opening weekend of the football World Cup offering customers an opportunity to watch for free the matches telecast live from South Africa.

The Oasis Centre and LG Electronics have installed a giant screen in the mall’s atrium in addition to eight viewing posts in the food-court. Decorated in the colours of the participating nations, the ambience reflects the game’s dynamic energy making a visit to the mall memorable and all-inclusive for every member of the family.

Neelesh Bhatnagar, Director, Oasis Centre, said: “We have pulled out all stops to make the mall reverberate with the energy that the World Cup is known to generate. Our decision to partner with LG Electronics to relay the excitement of this year’s biggest sporting event from 11 June – 11 July stems from our commitment to offer a unique experience to our customers.

“In addition to providing the chance to watch the free live telecast of the matches, we have also roped in key retailers to offer great bargains throughout the duration of the World Cup. It will be an exciting time and we invite all our customers to visit us and enjoy an immersive retail and sporting experience.”

During the month-long fiesta, shoppers can also enjoy acts by entertainers and itinerants, avail specially discounted bargains, participate in a mall-wide raffle, play foosball at the numerous tables set up in the lobby or simply watch their children get their faces painted. Meanwhile, special road-shows are luring visitors with exclusive gift vouchers redeemable on purchase of LG Blue-ray Disc player.

Throughout the promotion, Oasis Centre is also hosting a special raffle, giving shoppers the chance to win exciting LG products as part of a weekly ‘LG Bonanza’.

Retailers participating in the World Cup promotion at Oasis Centre include Splash, Max, Q Home Décor, Beautybay, Arrow, Geekay Games, Deepak’s and E-Max. Part of the Landmark Retail umbrella, the Oasis Centre shopping mall hosts more than 80 brands that offer great value for money.