The Address Hotels + Resorts strengthens sales presence in key feeder markets

The Address Hotels + Resorts, the five star premium hotel brand owned and operated by Emaar Hospitality Group, has strengthened its sales presence in key feeder markets in the Middle East and Indian Subcontinent. The company has appointed Nijhawan Group as its official sales representative office in India and Mr Wael Naba, a hospitality sales and marketing professional in Saudi Arabia.The exclusive representations are aimed at strengthening the marketing initiatives of The Address Hotels + Resorts, which already operates two prestigious properties in Dubai, The Address Downtown Burj Dubai, the flagship hotel of the brand, and The Palace – The Old Town.
 
Mr Marc Dardenne, Chief Executive Officer, Emaar Hospitality Group and Emaar Hotels & Resorts, said: “The Address Hotels + Resorts has consolidated its reputation as an award-winning premier hotel brand. The Middle East and North Africa (MENA) region and the Indian Subcontinent are among our strongest feeder markets apart from Europe and Southeast Asia. Through our exclusive marketing partnerships in Saudi Arabia and India, we are further strengthening our customer outreach.”
 
He added: “Dubai’s tourism profile represents a high proportion of visitors from the Gulf region, particularly Saudi Arabia, and India. The marketing partnerships will help to reach out to these key markets and enable potential guests to evaluate the differentials offered by our brand. Both the Nijhawan Group and Mr Wael Naba have years of expertise in the hospitality sector and will further establish our brand in India and Saudi Arabia, respectively.”
 
Marketing activities to be undertaken by the new representatives include tradeshow management, roadshows and promotions. Sales and marketing initiatives will be drawn out and implemented to ensure achievement of revenue goals by tapping into relevant market segments within the countries.
 
With 34 years of experience in India, Nijhawan Group is a leader in the travel sector and boasts more than ten offices in different regions of the country including Delhi, Bangalore, Jaipur, Mumbai and Punjab among other important cities. The Group will focus on designing sales and marketing strategies to keep positioning The Address Hotels + Resorts as a luxury destination for business and leisure travellers within India.
 
The Address Downtown Burj Dubai – in close proximity to The Dubai Mall, the world’s largest shopping and entertainment destination – offers 196 guestrooms including 25 suites, and 626 serviced residences. The Palace – The Old Town, with 242 luxurious guestrooms including 81 suites, is an upmarket five star property managed by The Address Hotels + Resorts, also located in Downtown Burj Dubai.
 
Two additional hotels are scheduled to open later this year as part of the expansion plans of The Address Hotels + Resorts. The Address Dubai Mall is nearing completion and will offer 245 signature rooms, 450 serviced apartments and modern lifestyle amenities. The Address Dubai Marina, with 200 guestrooms and 442 serviced residences, is part of the Dubai Marina Mall complex, located centrally in the one of the most sought-after waterfront projects in the region.

Dubai Trade Stresses Client Satisfaction Through Meeting With AMI Middle East

Dubai Trade (www.dubaitrade.ae), the innovative online service provider and business facilitator of Dubai World, has won praise for its excellent quality and user-friendliness from AMI Middle East LLC, a leading Dubai-based freight forwarding company.Senior AMI officials conveyed their appreciation to a Dubai Trade delegation led by Mahmood Al Bastaki, Director of Dubai Trade during a meeting at the freight forwarder’s headquarters in Jebel Ali.The delegation, which included senior officials from DP World, Jafza and Dubai Customs, held discussions with Vincent Hachez, Managing Director of AMI Middle East LLC, and other senior AMI officials, as part of Dubai Trade’s ongoing customer outreach and service programme to assess and respond to their feedback on the various online services it provides.The talks covered the electronic payment services Dubai Trade provides through its portal to facilitate online transactions between AMI Middle East and leading Dubai World entities such as DP World, the Jebel Ali Free Zone and Dubai Customs. The portal is also host to Dubai Multi Commodities Center.Mahmood Al Bastaki, Director of Dubai Trade, said:
“Our meeting with AMI Middle East LLC has provided Dubai Trade with another opportunity for a self-evaluation of performance. AMI is a highly experienced freight forwarding group that has been part of Dubai’s trading sector for a long time. As a major client and frequent user of our services, AMI’s feedback is of great value for Dubai Trade. The meeting helped us learn about the client’s specific needs and suggestions for service enhancement. Such interactions are vital for us to keep pace with the changing trends in the market.”Vincent Hachez, Managing Director of AMI Middle East LLC, said:
“Our meeting with Dubai Trade was very fruitful. AMI Middle East would like to thank Dubai Trade for this opportunity where we could discuss the online services and put forward suggestions that will help us in our business. As a leading group in the freight forwarding industry, AMI uses Dubai Trade’s online payment services very frequently in its global transactions. We congratulate them for the excellent quality and user-friendliness of the portal.”AMI uses Dubai Trade’s online platform for a range of services, including E-services at Jafza, DP World and Dubai Customs, covering logistics, air freight and surface transportation.Dubai Trade stepped up its customer outreach programme last year with regular direct meetings with clients aimed at enhancing customer satisfaction and to ensure speedy and efficient trade flow.
AMI has been active in the freight forwarding business for over 100 years, and has its own unique network of subsidiaries spread out all over Central and East Africa. The group has diversified into other trade lanes and has become a leading NVOCC/ groupage operator between UAE and Europe, Canada, Middle East/Indian Subcontinent and Far East.Dubai Trade has developed its innovative concepts to the level of becoming a key player in Dubai’s trading sector. Constant upgrading keeps its services at pace with the changes in technology. By covering the end-to end supply chain, Dubai Trade brings together into a single community a vast majority of companies that interact with Dubai’s ports, customs DMCC and the free zone.