African Tradition Comes Alive With Circus Africa Show In Residence At Mirdif City Centre

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The entertaining and educational, Circus Africa show is a performance oriented show demonstrating the African continent and its people. An experiential feast for the senses the Circus Africa show will be in residence in the mall’s Central Galleria until 16th July.

The show’s combination of skillful acrobats, African dancers, unique Unicycle, Adagio and Diabolo acts will ensure that Circus Africa is a not to be missed show this Dubai Summer Surprises.

Located in the mall’s Central Galleria, performances are underway until 16th July– three times a day – at 4.30pm, 5.30pm and 7.30pm.

For more information about this and other events please contact 800 6422.
 

Mirdif City Centre Celebrates Hag Eleela

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Mirdif City Centre, in collaboration with the Dubai Social Development Centre, Ministry of Social affaire, is reviving the age old tradition of Hag Eleela in the mall’s Central Galleria this 13 July, 2011. Hag Eleela is an exciting event where children dressed in national costume visit neighborhoods in search of candy and treats while accompanied by decidedly traditional Emirati music.

In what is time honored tradition, the Hag Eleela brings together ancient customs and local Emirati talent to entice all visitors to the mall to learn and engage with the traditions of the UAE.

From 6pm in the Central Galleria the festivities begin with distribution of Arabic coffee, a selection of national songs, free giveaways along with souvenir photo opportunities with the falconer.

From 6.30pm onwards the local Emirati band will be in full swing with some of the most cherished compositions which have been passed down from generation to generation.

Participation is free. For more information please contact our call center 800 6422 or visit www.mirdifcitycentre.com
 

Children Fly High With iFLY Dubai Kids Club At Playnation, Mirdif City Centre

iFLY Dubai, one of Dubai’s most innovative attractions, offers a special club that gives little feet a chance to take to the skies like their favourite superheroes

This summer, iFLY Dubai will welcome children under the age of 12 to soar to all new heights for half the price with a unique flight experience for just 95AED, an offer that can be enjoyed everyday before 1pm.

Offering the thrill of a lifetime, iFLY Dubai can be enjoyed by children as young as five with the chance to feel human flight in a controlled and instructor-supervised environment, along with the use of jumpsuit, goggles and helmet that ensures children are safe just a few feet off the floor in the hands of experts.

Requiring no prior training, iFLY Dubai has established itself as one of the safest “once in a lifetime” attractions in the UAE where children can fly comfortably on a soft cushion of air and come back week after week to learn aerodynamic twists and turns.

iFLY Dubai is part of Playnation, the entertainment destination from Majid Al Futtaim Leisure and Entertainment located in the South Entrance of Mirdif City Centre.

For more information and bookings please call 04 231 6292 or email info@iflyme.com.
 

Better Homes And Dubai Properties Group Partner To Offer An Apartment At Shorooq Mirdif Rent-Free For One Year

Better Homes, the region’s largest property consultancy, and Dubai Properties Group (DPG), a member of Dubai Holding, today announced the launch of a joint promotion which will offer one lucky UAE resident the chance to win a rent-free apartment at Shorooq Mirdif for one full year.

The competition, which will run from 10 Feb – 5 March, will invite UAE residents to submit a 250 word response to the question ‘What would you do if you did not have to pay rent for a year?’ Entries will be evaluated by a panel of experts on the criteria of creativity and innovation. Responses can be accompanied by photographs, video or other visual aids.

The winner will be presented with the keys to their new one bedroom apartment in the popular Shorooq Mirdif community at an award handover on 10 March.

James Gauduchon, Head of Marketing for Better Homes, said: “Better Homes and DPG both share a strong partnership and a history of professional commitment to the growth and development of the UAE property market as a whole. This joint promotion will inject something unique and exciting into the market. It’s time for agencies and developers alike to engage with customers at a personal level.”

A thriving and dynamic development in the heart of Mirdif, Shorooq delivers a variety of studio, one and two bedroom apartments that offer the antidote to high-rise living by provide residents with all the advantages of community life including wide open spaces in a serene an secure environment.

A DPG spokesperson said: “DPG is pleased to partner with the highly respected property consultancy Better Homes to launch this innovative promotion that will showcase one of the most popular communities in our portfolio in one of the most sought after neighbourhoods in Dubai. We are thrilled to be able to offer one local resident the opportunity to experience the unparalleled lifestyle at Shorooq Mirdif.”

A survey conducted by a specialist real-estate publication last year ranked Shorooq Mirdif one of ‘the hippest places to let in Dubai’ and an ideal family-focused neighbourhood among a select list of Dubai-based properties.
Conveniently located adjacent to the Rashidiya Metro Station and the Dubai International Airport, Shorooq Mirdif is easily accessible from arterial highways including the Emirates Road and Al Awir Road. The community also offers convenient access to schools and shopping centres, including the popular Uptown Mirdif and the new Mirdif City Centre malls.

For more information on the Free Rent Competition, please call 600 52 2212 or visit www.bhomes.com/competitions to submit your entry.
 

Fitness First Opens Its Middle Easts 18th Club At Mirdif City Centre In Dubai

Fitness First, the world’s number one health and fitness club chain and a part of the Landmark Group in MENA, yesterday announced the largest Platinum Club in the UAE that marked its official opening at the prestigious Mirdif City Centre in Dubai,gave away exciting gifts to the first 200 guests who registered and attended the event.

MickyJagtiani, Chairman of the Landmark Group, officially inaugurated the launch of Fitness First’s 18th club in the Middle East on 15 January.

An exclusive fashion show by award winning UK-based brand REISS wasfeatured as the highlight of the opening ceremony whichalso includes the presentation of awards to winners of previous promotions. Exciting membership options were additionally on offer to visitors at the event.

The sprawling club will host 150 pieces of world class equipment, a cardio theatre, extensive categories of free weights and an exclusive member’s lounge. An indoor swimming pool is also set to open later this year. The Platinum Club will offer free group exercise classes and personal training by world class instructors. In addition to complimentary towelsand refreshments, members will also be entitled to the Fitness First Passport programme that offers access to more than 500 Fitness First facilities worldwide at no extra cost.

MickyJagtiani said: “The largest Platinum Club further strengthens our commitment to provide premium health and fitness facilities in the UAE. At Fitness First, theendeavouris to offer best in class products & servicesand set a new benchmark in fitness clubs and lifestyle offerings in the region.”

RenukaJagtiani, Vice Chairperson, Landmark Group, said: “The new addition to our network of clubs in the region demonstrates our commitment to ‘create exceptional value for all lives we touch’. Fitness First provides the right environment for anyone seeking a healthier lifestyle. The state-of-the-art equipment and expert trainers at our clubs ensuresthe facilities are easily accessible. This reinforcesthe brand’s mission of ‘making the world a fitter place’.

Our expertise in providing an integrated healthy lifestyle with our region-wide network of clubs makes us distinctly different in the industry. We are confident that more fitness enthusiasts will sign up to make use of the facilities available at the Mirdif City Centre Club.”

New members to the Mirdif City Centre Platinum Club will be eligible for the ‘New Year, New You, New York!’ promotion that was launched on 10 January and runs until 28 February. The promotion has already evinced keen interest from existing members who aim to sign up for personal trainers.

The Time Out Competition winner will be awarded a comprehensive one-year membership to a Fitness First Club of choice. In addition, visitors to the event had also availed the opportunity to get their images clicked at a photo booth and mailed to their personal email address.

For registration and further information, call 04-2362288 or email mcc@fitnessfirst-me.com.
 

The Legend Of Shaolin From China Brings Body- And Mind-Bending Stunts To Mirdif City Centre As Part Of DSF 2011

As part of the Dubai Shopping Festival (DSF), The Legend of Shaolin comes exclusively to Mirdif City Centre’s Central Galleria from February 2 to 8, 2011. Hailing from an ancient temple in China, the authentic Shaolin martial artists are renowned for their mastery of kung fu and death-defying feats. Watch them tell an age-old legend with performances displaying strength of the body and discipline of the mind which is set to have spectators on the edge of their seats.

This worldwide phenomenon directly from China comes to Mirdif City Centre and is part of the mall’s first-ever participation in the Dubai Shopping Festival 2011. The Legend of Shaolin runs from Feb 2 till 8 with daily shows in the Central Galleria at 6:30 pm, 8:00 pm & 9:00 pm.

Mall timing from 10am to midnight daily during DSF.
 

Dubai Properties Group Supports Responsible Living With Green-Friendly Event And Sale At Shorooq Mirdif Community

Dubai Properties Group (DPG), a member of Dubai Holding, hosted a community event at Shorooq Mirdif to inform its residents about organic and environment-friendly products in an effort to encourage “responsible living” throughout the community.

The event and sale, which is in keeping with DPG’s commitment to support environmental initiatives in its communities, took place from 4:00pm-6:00pm on 19 March. It was held in collaboration with Goumbook, a company that supports green practices for environmentally conscious people and businesses across the MENA Region and provides information to consumers on latest green news, issues, people, products and trends.

Several leading “green brands” offered their products for sale during the event for Shorooq Mirdif residents. Green products included Enjo Laundry, Bokashi organic fertilizers, Saham detergents, fuel additives for cleaner emissions from Fuel Infusions, eco-friendly children’s play area from Peekaboo, green-friendly furniture from Lussi Design, Air Free air purifiers, SH organic creams, La Vela nature-friendly soya candles, Liquid of Life, and IQue V-Kool window filters.

Conveniently located adjacent to the Rashidiya Metro Station and the Dubai International Airport, Shorooq Mirdif is easily accessible from arterial highways including the Emirates Road and Al Awir Road. The community also offers convenient access to schools and shopping centres, including the popular Uptown Mirdif and the new Mirdif City Centre malls.
 

Mirdif City Centre Makes A Wish Come True

Last week, Mirdif City Centre celebrated its first birthday with a ‘One Wish, One Celebration’ theme. In keeping with this premise, a young Make a Wish Foundation recipient lived out her own wish, receiving a shopping spree voucher courtesy of Mirdif City Centre.

Zainab who is 15 years old and suffers from B-Major Thalassemia, said her wish was to go shopping with her family for a whole day.
 

Phase-1 Of Dubai Properties Group’s New Ghoroob Mirdif Community Reaches 86% Occupancy

Dubai Properties Group (DPG), a member of Dubai Holding, today announced that occupancy inPhase-1 ofthe 3.3-million sq. ft.Ghoroob Mirdif development has reached 86 per cent, with demandespecially high for two and three-bedroom apartments.

Since leasing commenced last October2010, DPG has leased 944 units in 22 buildings atGhoroob in the heart of Mirdif. The success of the leasing campaign has been driven by the demand for spacious and affordable apartments in a prime location in one of the most sought after neighborhoods in Dubai.

The leasing campaign was launch with the opening ofthe Ghoroob model apartment which has nowreceived thousands of interested visitors. The residential units are currently availableat special introductory rates with annual leases ranging from AED 44,413 for one-bedroom to AED 74,100 for three-bedroom apartments.

Based on Popular demand, Phase-2 of the Ghoroob community will launch in the second quarter of 2011.

Ghoroob Mirdiffeatures a mix of studio, one, two and three-bedroom apartments ranging from 956 square ft. to 1,861 square ft, and offers convenient access to schools and shopping centres including Uptown Mirdif and Mirdif City Centre. The antidote to high-rise living, the new apartments provideresidents with all the advantages of a community lifestyle in a family focusedenvironment.

In addition to Ghoroob Mirdif,DPG is leasing residential and commercial units at the Layan community, Shorooq Mirdif, Jumeirah Beach Residence, Al Khail Gate, and Office Park.

DPG continues to develop, manage and serve communities in prominent locations such as Jumeirah Beach, Mirdif, Business Bay and DUBAILAND® whileplaying a pivotal role in shaping the growth and landscape of Dubai.
For leasing enquiries, please contact 800-DPG
(800-374)
 

An International Carnival Flavour Welcomes Visitors To Mirdif City Centre, Mall Of The Emirates And Deira City Centre As DSF 2011 Officially Opens

Visitors to any of Majid Al Futtaim Properties’ three flagship malls in Dubai from 20 January – 20 February will feel an infectious carnival atmosphere from specially-trained entertainment troupes bringing the flavours of South America, China and other geographies to these retail centres throughout Dubai Shopping Festival 2011.

Shoppers keen to bag a bargain from more than 1300 combined stores will enjoy a global mix of music, dance and entertainment as roaming groups bring a uniquely Asian and Latin form of sound and movement to Mall of the Emirates, Mirdif City Centre and Deira City Centre. Light and stilt walkers and large-scale puppets will bring smiles to visitors throughout DSF, while shoppers who spend a combined AED 300 across the three malls will be eligible to win a weekly AED 300,000 shopping spree.

“Music and movement from around the world reflect the truly international status of Dubai and the regional and global appeal of the 16th DSF, which Majid Al Futtaim Group has supported since its inception. In additional to some fantastic retail bargains, and chances to win shopping sprees and bonus draws at our centres, every shopper can enjoy the carnival atmosphere generated at Deira City Centre, Mall of the Emirates and Mirdif City Centre this DSF,” said Yousif Al Ali, VP, Mirdif City Centre.

Two lucky shoppers, South African Isobel O’Connor and Indian national Chandan Chhabra, were rewarded each with an AED 300,000 shopping spree by getting a head-start on the winter retail season and spending just AED 300 at one of the three Majid Al Futtaim malls in Dubai. Palestinian Manhal Alnajjar and Nepalese national Sudhir Soni were ecstatic to each win a gold bar from Deira City Centre through its weekly bonus draws.

Mirdif City Centre, which is taking part in DSF for the very first time, has a comprehensive line-up of Festival entertainment, including a Russian circus troupe, the Legend of Shaolin agility performances, and special showings of Noddy in Toyland for the first time in the Middle East. Deira City Centre, which recently celebrated 15 years as a DSF supporter, will host daily global dance troupes as well as children’s activities including face-painting and arts and crafts from 10am – 4pm throughout the Festival. Mall of the Emirates will come alive with the sounds and sights of an African lion troupe, dancers and percussionists from South America and China, as well as light walkers and giant puppets.

Further information on DSF festivities at Mall of the Emirates, Mirdif City Centre, and Deira City Centre can be found at www.mydsf.com.