Proceeds Of 3rd Number Plate E-Auction Hit 2.3M Dirham

Roads & Transport Authority – Manal Khalid:

The third Number e-Auction, held by the Licensing Agency of the Roads & Transport Authority (RTA) via RTA website proved highly popular among various nationalities and age groups spanning a wide spectrum of the community. 500 number plates of Number Plate Category (K) were on offer in an initial debut of this category, besides other number plates of Categories (G) and (J) and the overall proceeds of the Auction, which lasted one week, totaled AED2,323,400.

Commenting on the proceedings of the Auction, the Director Vehicle Licensing Dep’t, RTA Licensing Agency Mohammed Abdul Kareem Nimaat said: “The 3rd auction has been up to our expectations in delivering e-services to customers in the interest of the entire community. The e-service of selling vehicle number plates has started to fit in with the requirements of customers who are aspiring for a competition in a level and well-balanced format offering equitable and multiple opportunities; which is reflected in an upsurge in the number of participants in the e-auctions and a declie in the number of observations and complaints in this regard.

“This is attributed to the efforts of the staff of the Number Plates Section who were keen on maintaining the supply and demand levels in a way that meets and suits the needs of the market as well as customers. We have also focused on offering numbers in abundant supply and minimizing offering numbers in limited supply such that they will be made available in future auctions.

“Number plate category (K) topped other categories in demand with the number plate (K 12333) selling for 20,500AED though the nominal value of the number started from AED1,000; which reflects the response generated by the auction and the high bidding seen by the Auction. Likewise, number plate (K 69699) was sold for AED18,500, Plate (K 67767) brought back AED16,500, Plate (K 78666) fetched AED13,000, Plate (G 4409) was traded for AED12,600 and Plate (K 25025) was exchanged for AED9,800.

“The success of the third Number Plate e-Auction has demonstrated the importance of holding these e-auctions and the need to hold them on frequent times in order to serve the desires of community segments interested in e-auctions vis-à-vis open auctions, and therefore the next e-auction is planned on 25 February 2011.
 

Proceeds Of 71st Distinguished Number Plates Auction Hit AED18 Million

Roads & Transport Authority – Manal Khalid: The proceeds of the 71st open Distinguished Number Plates Auction recently held by Licensing Agency of the Roads & Transport Authority (RTA) at RTA Theatre have touched a new height over the past one and a half years. The Auction, which attracted a huge crowd of community members particularly interested in distinguished licensing plates, has recorded a total proceeds of a record AED18,024,000.

Commenting on the Auction, the CEO of RTA’s Licensing Agency Ahmed Bahrozyan, said: “We have assembled about 110 distinguished number plates of all categories and 15 plates for motorbikes. The sale topper was (K – 20); which was sold for AED2.1 million, followed by a two-digit plate (J – 44) which was exchanged for AED1.77 million. The five-digit plate (K 11111) was sold for AED1.5 million, the three-digit plate (K 111) fetched AED1.3 million, and the binary number plate (K 71) was knocked down for one million dirham.

“The 71st Number Plate Auction was the first to be held this year; which underscored the huge public turnout and participation of various community segments in the Auction; which now ranks as the flagship of RTA Distinguished Number Plates Auctions in terms of sales revenues. The sale results also constituted strong evidence that the market of distinguished number plates is still vibrant and apparently unaffected by the surrounding circumstances.

“The success of licensing plates underlies the clear vision mapped out by Vehicles Licensing Dep’t in this regard in developing suitable plans & programs relating to the timing of the auction and types of numbers to be auctioned, besides paying attention to striking a balance between the supply and demand forces in the local market. Staging these auctions is of great benefit in stirring the competition between attendants in a transparent and clear format; which contributes to raising the nominal valued of number plates on offer,” said Bahrozyan in a final remark.
 

Proceeds Of RTA 70th Distinguished Plate Auction Exceed AED11.5 M

Roads and Traffic Authority – Manal Khalid: The Public Auction No. 70, recently held by the Licensing Agency of the Roads and Traffic Authority (RTA) at the RTA main building for miscellaneous vehicle number plates, has witnessed a considerable public turnout that rekindled the competitive spirit among bidders and pushed up the total proceeds of the auction to as much as AED 11.553 million.

Mohammed Abdul Kareem Nimaat, Director of Vehicle Licensing, RTA Licensing Agency, stated that there were 85 number plates offered at this Auction of various categories D, E, F, G, H, I , J. He indicated that the number plate “I – 60” topped the auction selling for AED1.540 million. As for the 3-digit plates, the number “J – 444” was the highest selling for AED 610,000. In the 4-digit number plates the number “J – 1111” was sold for AED 755,000 while the 5-digit number “J -77777” was sold for AED 755,000.

The Director of Vehicle Licensing Department pointed out that Auction 70 was part of the public auctions organized by RTA for customers with the aim of selling vehicle number plates in a highly transparent and publicized environment.

“The Action 70 witnessed considerable public turnout of various age categories and the participation of community segments of different nationalities which is a testament to the success of these regularly held auctions and the public keen interest in the participation. This in turn boosts our confidence in holding more auctions in the future”, he remarked.

Nimaat further said: “RTA conducts distinguished vehicle number plate auctions in accordance with the approved plans whereby a thorough review is carried out for the number plates to be auctioned along with their prospective values. It is worth-mentioning that the revenues from Auction 70 were very close to the forecasted value for the proceeds of the auction despite the relative decline in some plates compared to the volume of demand and supply in the secondary market of vehicle number plates”.

“RTA assigns considerable attention to serving customers by providing them top class services and best practices, particularly with regard to the transition to e-services platform and simplifying transaction procedures.

This is reflected in the online auctions held by the RTA for customers interested in acquiring vehicle number plates, who now find it quite easy to buy number plates”, noted Mohammed Abdul Karim Nimat.

He emphasized that RTA was endeavoring to overcome all obstacles encountered in the course of transition to the electronic number plate sale format, announcing that that the next public auction would be in held in February.

“In the meantime and before the next public auction, an online auction will be held during which a number of designated number plates will be offered”, concluded the Director of Vehicle Licensing.
 

Proceeds Of RTAs 69th Licensing Plates Auction Exceed 15m Dirham

The 69th Public Auction for distinguished number plates recently held by Licensing Agency of Roads and Traffic Authority (RTA) in the Theater Hall of RTA Head Office was the most populous among all other previous auctions organized in the past, resulting in a total proceeds of AED 15.324 million.

Mohammed Abdul Kareem Nimaat, Director of Vehicle Licensing, RTA Licensing Agency, said: “A total of 120 distinguished number plates were offered including various categories E, D, F, G, H, I and J for vehicles as well as motorbikes. The number 13-J fetched the highest price of AED 2.6 million during the public auction”.

He added: “The number “I- 800”, which topped the list of distinguished plates in the three-digit numbers category, was sold at AED 430,000 while the four-digit number “G – 2222” was sold at AED 480,000 and the five-digit number “I – 5555” was sold at AED 560,000.”

The Director of Vehicle Licensing pointed out that for motorbikes the numbers 440000 and 22200 scored the highest prices amounting to AED 14,000. He revealed that 10 number plates were offered for sale during the auction for motorbikes witnessing considerable turnout by interested bidders.

Abdul Kareem added that the auction 69 witnessed a huge turnout by the public as it was attended by nearly 170 participants of various age groups and community segments spanning various nationalities. “This demonstrates the success of the concept of Distinguished Number Plates Auctions which have rolled on successfully till we have now reached the 69th edition of the Auction,” he commented.
 

RTA Launches “Tabaq Al-Khair” Initiative, Donates Proceeds To Mohammed Bin Rashid Al Maktoum Humanitarian & Charity Est.

The Marketing & Corporate Communication Dep’t – Corporate Administrative Support Services Sector of Roads & Transport Authority (RTA) has recently launched “Tabaq Al-Khair” charity initiative and dedicated its income to Mohammed bin Rashid Al Maktoum Humanitarian & Charity Est.; making a further addition to the community initiatives patronized by the RTA for the support of needy persons.

“RTA is keen on establishing multiple & effective channels of initiatives and services to cope up with the economic, social and environmental challenges, and contribute to reviving the hope in the life of needy. Such community-oriented initiatives and philanthropic activities play a substantial role in improving the standard of living and providing life necessities for this specific category of the community,” said Peyman Younes Parham, Director of RTA Marketing & Corporate Communication.

“The Dep’t has embarked on Tabaq al-Khair through selling a cocktail of foodstuffs to RTA employees with the aim of channeling the proceeds to Mohammed bin Rashid Al Maktoum Humanitarian & Charity Est. to deliver them to the unprivileged in an effort to provide them with access to decent living, essential foodstuffs, medicines and other basic necessities,” added Peyman.

“By launching this initiative, the Dep’t will be complementing a series of social initiatives launched with the aim of encouraging RTA-affiliated agencies & departments to stage similar initiatives, support charitable calls and ensure regular participation in such social activities which represent the pinnacle of humanitarian cooperation among the community segments. Philanthropic activities also play a pivotal role in building the community and cementing the social fabric as well,” remarked the Director of RTA Marketing & Corporate Communication.

For his part, Salih Zahir, Acting Director of Mohammed bin Rashid Al Maktoum Humanitarian & Charity, expressed his delight with the initiative rolled out by RTA’s Marketing & Corporate Communication Dep’t; which reflects the humanitarian aspect of RTA employees. “It underscores the full attention paid to heightening the social awareness, diffuses the culture of volunteerism among the community, revives the social involvement, and enriches the social initiatives among all authorities, departments and agencies. We have found every respect, appreciation and cooperation from RTA employees regardless of their jobs; which made us thrilled for launching this community initiative” concluded Salih.
 

What A ’Delicious’ Way To Raise Money!

For the sixth consecutive year, Jumeirah Group, the Dubai-based luxury hospitality company and a member of Dubai Holding, is teaming up with Mercato for the annual Dubai Summer Surprises (DSS) event known as the Jumeirah Giant Cake Sale, in support of Dubai Autism Center.

With more than 60 Executive Pastry Chefs from Jumeirah Hotels & Resorts, 3338 exquisite, mouthwatering cakes will be prepared and sold to celebrate DSS Sweet Surprises. This number of cakes represents the total number of rooms provided by Jumeirah Group’s Hotels & Resorts.

The Jumeirah Giant Cake Sale will take place on Friday June 26th from 6.00pm – 10.00pm at Mercato. The chefs will be preparing 15 signature cakes of all flavours, designs and sizes, with choices to satisfy everyone’s tastes.

With over 100 Jumeirah colleagues on the stand, each cake will be sold for the tantalizing price of AED30 and all proceeds will be donated to Dubai Autism Center. Jumeirah’s finest Pastry chefs will be working towards beating last year’s record of AED 46,427.

Andy Cuthbert, Executive Assistant Manager for Food and Beverage at Jumeirah Hospitality, said: “We at Jumeirah are proud to be associated with the Jumeirah Giant Cake Sale, held annually in Mercato. Enjoyed by the general public as well as by Jumeirah colleagues participating in the activity, this charity event is a light-hearted way to raise awareness and funds for a most important cause in today’s society, autism, and more specifically for the Dubai Autism Center.”

More Than AED23m Fetched From 62nd Number Plates Auction

Vehicle number plate (G 60) topped the sales and fetched 1,390,000 dirham in the 62nd Distinguished Number Plates Auction recently held by Roads & Transport Authority (RTA) at Jumeirah Beach Hotel; which raised total proceeds of 23,775,000 dirham.

“The aggregate amount raised in the 62nd Auction is testament to the success of Distinguished Number Plates Auction in Dubai” said the CEO of RTA Licensing Agency Ahmed Hashim Bahrozyan. “The Auction made a good progress towards meeting the demand of a wide segment of the public wishing to own distinguished numbers. This is reflected in the attendance of about 300 bidders who participated effectively in the bidding process and hailed the improved procedure of organizing & displaying distinguished numbers. During the Auction 105 numbers were offered comprising 2, 3, 4, and 5-digit numbers of categories F, G, H & I” he added.

“Out of the total 105 numbers offered, 4 were 2-digit plates, 43 were 3-digit plates, 32 were 4-digit plates, and 26 were 5-digit plates. In the sales ring, 2-digit number plates topped the list of proceeds with the number (G 60) clocking the highest sales price of 1.39 million dirham, next came (G 27) which fetched 1.3 million dirham, followed by (H 90) selling for 1.25 million dirham, and (G 45) which was sold for 1.18 million dirham.

“3-digit numbers, which included 43 numbers, was topped by (H 100) which was sold for one million dirham, and the 4-digit numbers, which included 32 numbers, was topped by (G 4444) selling for 610,000 dirham, whereas 5-digit numbers, which included 26 numbers, was topped by (G 88888) selling for 670,000 dirham.

“The Distinguished Number Plate Auctions, which are held almost on monthly basis, are making continued successes in attracting a wide spectrum of community segments hailing from various emirates who are making serious bids to own distinguished numbers in offer. RTA is therefore seeking to continue with upgrading the Auction in terms of procedures and diversity of issuing new numbers to meet aspirations of these individuals to own distinguished licensing numbers” added Bahrozyan.

The CEO of Licensing Agency elaborated on the factors underlying the success of the 62nd Auction and said: “We can single out two-fold success factors; operational and logistical. These include mobilizing all resources to promote the Auction and licensing numbers, systematic marketing planning adopting various tools to reach the targeted audience, official media support, and forming a work team to oversee the Auction program & requirements. Other factors include the official announcement of the Auction 15 days in advance, and prior arrangements made for the venue and the Auction company, culminating in a smooth flow of associated operations.