Emirates And Montblanc Celebrate The Iconic A380 Design With A Limited Edition Writing Instrument

Emirates has partnered with Montblanc – purveyors of fine luxury products, to offer customers the opportunity to win an exclusive Montblanc Skeleton A380 Limited Edition writing instrument inspired by the world’s most advanced aircraft the Airbus A380, worth USD19,650.

Customers on board all Emirates flights who purchase the Montblanc StarWalker A380 fineliner from Emirates’ Duty Free, can register for a raffle draw to win a luxury trip to Hamburg, Germany, where they will receive the Montblanc Skeleton A380 Limited Edition. The promotion will run until 30 June 2011.

The winner, along with a companion, will be flown First Class on Emirates to Hamburg, Germany, to visit Montblanc’s Artisan Atelier, birth place of Montblanc’s Limited Edition writing instruments. They will witness master craftsmen at work and will also have the opportunity to visit the Emirates A380 aircraft at Airbus’ assembly line in Hamburg.

“The dynamic design of the iconic Airbus A380 provides the ideal inspiration for a partnership between Emirates and Montblanc. It is reflective of our constant goal to provide our discerning customers with an offering that is both distinctive and exclusive, from a high level of comfort on board, to services that cater to their tastes and a wide-range of duty free sales options,” said John J. Sime, Vice President Retail Services, Emirates.

"Once again, we are delighted to team up with Emirates for another prestigious onboard campaign. Our artisan craftsmen wanted to create an exceptional masterpiece as a tribute to the Airbus A380, which sets new standards for passenger comfort,” said Karl-Heinz Handke, President Western Hemisphere, Montblanc. “With its premium services and exclusive customer base, Emirates is the ideal partner for Montblanc to showcase a precious and unique writing instrument.”

The Montblanc Skeleton A380 Limited Edition is a masterpiece inspired by the world’s most advanced aircraft, the Airbus A380, and intricately handcrafted by Montblanc. With a shared vision in craftsmanship, technical perfection and exquisite aesthetics, the Montblanc Skeleton A380 Limited Edition is a collector’s dream. Its dual-levelled windows and dark blue precious resin dominates the writing instrument’s 18k white gold barrel and is designed to resemble the A380. 28 flawless diamonds adorn the rings of the writing instrument, while the crown bears the Montblanc emblem. An engraved 18-carat gold nib with platinum plating adds the perfect finishing touch to this exceptional Limited Edition masterpiece.
 

Emirates Post Announces Winners Of 40th UPU Letter Writing Competition

Emirates Post has announced the winners of the 40th UPU International Letter-Writing Competition for Young People on the topic “Imagine you are tree living in a forest. Write a letter to someone to explain why it is important to protect forests”. The competition was organized by Emirates Philately and Ministry of Education as part of the global activity event of the Universal Postal Union (UP).

The letter written by Mizoon Saeed Al Tunaiji, a student of Al Burdi School for Girls, Sharjah, was selected for the top prize and this will be the UAE entry for the international level competition conducted by Universal Postal Union (UPU) each year, as part of World Post Day celebrations.

The other winners from Arabic schools (from 2nd to 10th positions) are Ameera Jamal Abdullatif Mohammed (Sumaya Bint Khayat School, Ajman), Meera Ali Hamdan Ahmed Obeid (Lubaba Bint Al Hares School, Fujairah), Mohammed Abdullah Al Ajjaal (Ibn Al Kayim School, Ras Al Khaimah), Yasser Ahmed Adullah Abdulrahim (Al Sharjah Al Namudajiya, Sharjah), Salman Mohamed Ibrahim (Fujairah Islamic Academy), Noor Mohammed Yusuf Dhahruj (Somaya Bint Khayyat School, Ajman), Maryam Abdullah Hassan Abdulla (M’raishid School, Fujairah), Nouf Salem Obeid Al Kaabi (Somaya Bint Khayyat School, Ajman), Minnatullah Mohammad Ibrahim (Um Al Quwain School)

From the English schools, the winners (from 1st to 3rd positions) are Taher Iftikhar Kathawala (Dubai Gems School, Dubai), Hessa Ali Mohamed (Alger School, Ras Al Khaimah) and Fatma Salem Rashid (Masafi School, Fujairah).

The judges were: Atef Anwar, Asma Al Zarouni and Abdul Mohein Noor from the Ministry of Education and Sheikha Al Amri, Khalid Oudeh and Omer Mohammed from Emirates Post.

The winners, along with their supervisors and teachers from respective schools, will be felicitated by Emirates Post at a function to be held on World Post Day in October. The winners will receive cash prizes, along with certificates.
 

Dubai Culture And Bidoun Projects Honour Participants Of ’Writing About Art’ Workshops

The Dubai Culture & Arts Authority (Dubai Culture), the Emirate’s dedicated authority for culture, heritage and the arts, and Bidoun Projects, an arts organisation dedicated to supporting and promoting contemporary artists from the Middle East, successfully concluded the first of its kind ‘Writing About Art’ workshops offering unique insights into art critique to professionals and aspiring writers.

More than 50 writers with a keen interest in the arts took part in the workshops held over the past five months. Experts from around the world engaged the participants in various aspects of writing about the arts, including art criticism, analysis against global benchmarks and a wider perspective of the evolution of the arts across the world.

Alia Al Hashimi, Senior Specialist at the Projects Department in the Dubai Culture & Arts Authority said: “The response to the ‘Writing About Art’ workshops, held for the first time ever in the region, has been overwhelming. The event offered a unique platform for artists, art professionals and art writers to come together, brainstorm and promote the standards of art writing. A genuine appreciation of the arts, followed by insightful writing, will help in shaping a stronger arts community.”

She added: “As the first group of art critics graduating from this initiative, the participants will help to engage the community in understanding and appreciating the arts. These art critics will in turn educate the general public about art, thereby facilitating greater interaction between the arts and its audience. They will also play a key role in further reiterating Dubai Culture’s goal to strengthen the cultural scene in the region by promoting original content creation from Dubai. ”

Dubai Culture and Bidoun Projects will explore opportunities in networking with regional publications, gallery directors, and publishing houses to promote the writings done by the workshop participants, to further strengthen art appreciation and awareness, thus creating a vibrant cultural scene in the Emirate.